Tuesday, September 20, 2011

Mobile Financial Services

Mobile Financial Services" New High Margin Revenue Streams The proliferation of mobile phones globally together with the de-regulation of the financial services market has provided new opportunities for trusted brands. Suddenly companies with millions of customers and broad distribution channels, be they mobile operators, retailers or on-line brands, have an opportunity to participate in the high margins of financial services, previously enjoyed by banks and associated financial services companies. However, with this comes steep a learning curve, change management issues and severe penalties by financial services authorities for negligence. A number of questions need to be addressed. How can we understand the regulatory minefield including Knowing Your Customer (KYC), Anti-Money Laundering (AML), Countering the Financing of Terrorism (CFT)? How can employees, distribution channels and customers be educated on these new products? What services will our customer base want and why?Mobile Financial Services has built a set of technology and service capabilities to address these challenges and provide end to end solutions to add value in our business to business delivery mode.
For more information please contact : sandip@routesms.com

Website: www.routesms.com

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